3 Quick Tips for an Instagrammable Café Interior Design
In the age of smartphones and social media, good food and coffee aren’t the only considerations for a café’s success. In recent years, café hopping has become an entire subculture of its own, and it isn’t uncommon to see people lining up just to get into particularly insta-worthy cafes these days!
As a café owner, you might want your customers to just focus on your menu quality instead of taking pictures for their social media feeds, but another way to look at it is that social media pictures are basically free advertising for your business. And for just a bit of effort to get people to discover your location online, we certainly think it’s a splendid idea!
Whatever the budget range you are working with, we have compiled 3 quick tips on how you can easily make your café look instagrammable:
Download the eateries catalogue for more interior design ideas.
Instagrammable Café Design Tip #1 Choose Bold Colour Furniture
Bland is blasé, but bold is beautiful – as more and more similar places crop up, customers are starting to notice a distinct “café aesthetic” that is making every café look the same. For café hoppers who are looking for a novel experience or a different ambience, the same old designs simply won’t do.
One way we’re seeing interior designers mix things up is through the use of bold colour furniture. We’re talking about mustard yellow, wine red, and yes, even very peri, all of which stand out fantastically when paired with neutral stone tones like those on Naturalz by Portino. By anchoring your café around a certain theme or even a colour, it helps bring visual recognition and creates a sense of uniqueness to your aesthetics.
Instagrammable Café Design Tip #2 Use Natural and Artificial Lights
You may have heard all about how natural light is the way to go, but artificial lights like neon lights and downlights are also handy during the daytime to craft a unique lightscape that helps to create attractive backdrops and set your café apart from the competition!
Interior designers have long talked about the importance of light in sculpting the interior space, but did you know that artificial light can also be a statement piece? Well-crafted pendant lights hanging over the bar or a modern chandelier can easily become the centrepiece of your space, illuminating the surroundings while giving your space that added flourish to really stand out.
Read more with our article on How to Use Light and Shadow in Interior Design.
Instagrammable Café Design Tip #3 Create a Unique Space for Photoshoots
Besides the gorgeous plates of food and lovingly-created latte foam art, your customers will also want a place where they can snap photos with their companions so that they can remember the occasion.
If you have a waiting area outside the café, this could be a great opportunity to craft a simple photoshoot space that can also boost your brand. For an indoor example, a lightly decorated feature wall can also become a great spot for groups to snap a photo together!